For the Promax BDA student challenge, I looked at the thing that I’m inspired by as designers. After a long evaluation, I realize I’m really drawn by the everyday details in life. As designers, we have a heighten case of senses and we’re constantly exposed to these senses in our daily routine as designers.
For the video, I decided to use after effects since I want to get more exposure to motion graphics and learn more about the production side. I decided to use Matt Stanfield’s song called Lost and Found because of the different tonality and the way the music evokes. To make the motion more natural and personal, I decided to use different sound effects.
I wanted the video to be more of a inspiring piece, I wanted to make it more effective by playing with positive and negative space. With all the sound effects, music and motion, I decided to use a simplify script so its not too busy and helps get the point across.
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